Rural King, based in Hillsboro Ohio, is X is a retailer providing farm supplies, livestock equipment, home goods, clothing, hardware, and pet supplies for rural and agricultural communities.

The business specializes in providing a comprehensive selection of farm supplies and home goods tailored for rural lifestyles. Their offerings include various types of feed, seed, fertilizer, livestock equipment, clothing, tools, and fencing. This diverse product range supports farmers, ranchers, and rural homeowners in their agricultural and everyday needs. In addition to their physical store, they also operate an online platform, making it convenient for customers to access essential supplies. The target market encompasses individuals engaged in farming and ranching, as well as those who embrace rural living.